Building brands is actually all about achieving comprehensive coherence. A strong brand, for example, will not only succeed in translating its identity into strong advertising but will also ensure it trickles down to every relevant subdomain of its communication mix. And conveying a coherent message to journalists and online influencers is, of course, a key aspect of that endeavour!
Salon van het Testament
The Testament Expo organised by Testament.be attracts thousands of visitors each year. Bringing visitors in direct contact with around 100 charities and dozens of notaries specialised in inheritance law, the Expo is living proof that many people are attracted by the idea of putting their estate to good use for a good cause.More info
How long do you want to keep working?
We all get old. We all get a pension. Errr, think again. We do all get older, but will we really get our pension? How will we ensure this and what will be the new rules. Food for a healthy debate.More info
Never too old to learn.
Doing something really good for society is important. For instance: making pensioners happy, putting an important topic on the political agenda or making a client very happy. Consider all three done in this case.More info