Why does influencer marketing work?

Why does influencer marketing work?

Influencer marketing is getting hotter by the minute. In a world where content production is in overdrive, it’s becoming increasingly difficult for brands to cut through the noise and stand out of the crowd. That’s why turning people into brand ambassadors who can influence consumer decisions is a good idea for today’s brands.

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A guerrilla city hack supported by influencers.

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The National Happiness Survey.

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